Category Archives: Marketing

How Often Should I Be Logged Into Social Media?

Summary: Being a social marketing professional I have noticed the same question popping up over the years — how often should I be logged in? This and other questions seem to reform themselves and surface in most conversations regarding social … Continue reading

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Gap Inc. Ends Its Four-Year TV Hiatus

Summary: Gap Inc. took a four-year break from TV advertising, and it looks like that the break paid off. Gap stores that have opened in the last year, according to Bloomberg, have increased revenue over the past six quarters. For … Continue reading

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Why You Should Always Reapply

Summary: We have all read the perfect job description and thought upon hitting the send key. “I have to get a call back for this job!” From the list of software no one may know better than you to the … Continue reading

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